Successful Marketing in Emerging Markets
Successful Marketing in Emerging Markets
Fathi Tlatli
is responsible for the strategy, development and customer management programmes for a global industry group at DHL Global Customer Solutions. He is an expert in marketing and business development in emerging economies, with experience in more than 70 countries. He holds an MBA in International Marketing and Management and diplomas on Global Management and Integrated Supply Chain Management. Fathi is an Associate Professor of international marketing management and corporate strategy at ICHEC Brussels Management School. He has published articles on international marketing, cross cultural management and has also written books on time management. Fathi serves on the board of social organizations. Fathi speaks several languages and is a fervent and enthusiastic international traveller for both business and cultural trips across the 6 continents.
